Peru's Export and Tourism Promotion Board (PromPeru) has began to promote various Peruvian attractions online through Facebook, Youtube, Flickr and Twitter, besides offering the opportunity to download promotional videos for Ipods.
In the case of Facebook, Flickr and Twitter, Promperu has introduced information as well as visual content of a group of tourist destinations as a way to attract potential tourists.
"We are introducing a new version of our tourist promotion web site intended fo foreign travelers, which presents a new design and tools for users to interact with other people interested in Peru", said Mara Seminario, Director of Tourism Promotion of PromPeru.
She said PromPeru has signed an agreement with YouTube to have a Branded Channel, specially designed for the promotion of Peru, showing videos under the campaign "Peru, live the legend."
resource: andina
Thursday, March 26, 2009
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